At ECC Leiden, a versatile meeting venue offering 20 modern spaces, flexibility and efficiency are at the heart of their operations. From hybrid meetings and conferences to more intimate gatherings like birthday parties, ECC Leiden provides the perfect setting for events that stand out. With MICE Operations, they’ve taken their event planning to the next level, combining simplicity, speed, and personalization to deliver an exceptional experience for every guest.
Adapting to a diverse range of events
Viviane Klein, Meeting & Event Specialist at ECC Leiden, explains how the venue caters to a variety of events—ranging from business meetings and staff parties to private celebrations. This diversity demands a flexible approach, and MICE Operations plays a vital role in making it all possible.
"MICE is the central hub for us," says Viviane. "Everything is organized through it—from proposals and schedules to customer communication. When a request comes in via email, phone, or the online request module, most details are already filled in. This saves us so much time and makes the entire process much more efficient."
Switching to MICE Operations was a game-changer for ECC Leiden after using a more cumbersome system. "In our old system, every change required multiple steps," Viviane recalls. "MICE is much more user-friendly, allowing us to quickly respond to customer requests and create personalized proposals in no time."
MICE is very user-friendly, allowing us to quickly respond to customer requests and create personalized proposals in no time.
Viviane Klein, Meeting & Event Specialist at ECC Leiden
Personalized proposals that impress and convert
At ECC Leiden, proposals aren’t just standard documents—they’re tailored proposals designed to inspire. "We make our proposals visually appealing with photos and videos that help customers envision the atmosphere and possibilities," Viviane explains.
With MICE, creating customized solutions is faster than ever. "In just a few minutes, we can prepare a detailed propsal that includes packages and options tailored to the customer’s needs." The ability to easily personalize proposals is another standout feature for the event venue.
"We can adjust layouts, colors, and content to match the customer’s brand identity," says Viviane. "By adding clear pricing, descriptions, and atmospheric visuals, we create proposals that truly resonate with our customers."
A streamlined sales process
Beyond proposals, MICE Operations has revolutionized ECC Leiden's sales process. "All customer data and touchpoints are centralized in MICE, giving us a complete view of the customer journey," Viviane shares.
This accessibility allows the team to follow up faster and more effectively, boosting overall efficiency. "MICE helps us exceed customer expectations from the very first contact," she adds. "The implementation was seamless, and we’re now better equipped to adapt to our customers’ needs. The flexibility MICE offers makes our organization more agile."
MICE is the central hub for us, from which everything is organized, from proposals to schedules and communication. When an event request comes in, most details are already filled in in MICE. This saves us a lot of time and makes our planning process so much more efficient!
Viviane Klein, Meeting & Event Specialist at ECC Leiden
A single system for the entire team
With a tight-knit team working both onsite and in the office, having access to up-to-date information is essential. MICE Operations ensures everyone is always on the same page.
"Whether I’m on my phone, iPad, or computer, I can access event details anywhere," Viviane explains. "MICE keeps everything up-to-date, so our entire team always has the latest information, no matter where they are."
By adopting MICE Operations, ECC Leiden has streamlined its internal processes and enhanced its ability to deliver exceptional service. From faster response times and tailored solutions to visually stunning, personalized proposals, MICE has transformed the way they work and interact with customers.
"The flexibility and efficiency MICE brings have made a significant impact on our operations," says Viviane. "It’s helped us increase customer satisfaction while making our own workflows smoother and more effective."
ECC Leiden is proof that with the right tools, you can elevate your event planning, delight your customers, and make every gathering truly unforgettable.
